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eSavers is Artsopolis.com’s subscriber-based weekly email promoting regional arts and cultural events with half-price ticket offers. As of December 2005, 165 different organizations have utilized this promotional vehicle by making an eSavers offer, and more than 12,000 local arts enthusiasts subscribe to eSavers (a 50% increase over this time last year); and the numbers continues to grow.
An August 2005 survey sent to 4,577 eSavers subscribers netted 952 responses (20.8%). While it’s clear that the respondents are our most dedicated and active subscribers, some exciting statistics jumped out immediately:
- In response to a question re: the impact of eSavers on their level of interest and participation in Arts activities, 67% said they have
“Greater awareness and higher participation levels;” 27% said
“Greater awareness, but not higher participation levels.”
- 91% said an eSavers offer caused them to attend an Arts event
that that they otherwise would not have attended.
- 69% said an eSavers offer caused them to attend an Arts event presented by an arts organization with which they were previously unfamiliar.
To sign up for eSavers, click here
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